Backing the companies behind the moments that matter.
An operator-led fund backing the technology stack - software, connected hardware, and services - of entertainment and hospitality in the Benelux.
The rise of ‘The Experience’ economy
“Nobody remembers what they bought. They remember how they felt.”
That concert, that dinner, that sports game - those are the moments people carry with them for life.
This is not a trend. It is a permanent shift in what people value.
Behind the festival, the restaurant, the venue - there are businesses quietly powering every step of the customer journey through technology & services. They grow fast, they profit from the rising experience economy, and AI is making them stronger by the day.
BlueSnipe Experiences has found a sweet spot in backing the most promising, high-growth players in the field, ranging from scale-ups to buyouts. Drawing on years of experience, a passion for the sector, and knowledge sharing with industry experts, BlueSnipe has developed a thesis built around the different customer journey stages within Entertainment and Hospitality.
Our ecosystem
Every great experience follows a journey.
Discover. Consider. Book. Arrive. Experience. Share. Return.
BlueSnipe takes positions across that value chain, backing the top performers at every step.
Discover
Consider
Book
Arrive
Experience
Share
Return
Entertainment
—
From audience discovery to on-site services to loyal fan engagement. We invest in the top performance companies providing the technology and services that power live events, festivals, sport venues, ...
Audience discovery
Ticketing & access
Cashless payments
Post-event CRM
Hospitality
—
From table reservation to professional ordering to kitchen and workforce management. We invest in the best-in-class players providing the technology and services elevating restaurants, bars and quick serving venues.
Reservations
Digital ordering
POS
Payment transactions
Kitchen management
Ecosystem leverage
Combined knowledge
Geographic overlap
Shared customers
Add-on sales
Common partnerships
€30M
Fund Size
Anchors: 5 seats
LP's: 20 seats
8-12
Portfolio Scope
4 active deals
2 closed, 2 signed
2+5
Team
2 General Partners – combined 30+ years of experience, 5 senior advisors
2
Regions
Belgium and
The Netherlands
Front Row
For investors
Your capital makes the world more fun. More connected. More alive. You'll feel it at a festival, taste it at a restaurant, share it in a crowd. That's what your investment does in the real world. And backstage, you get full visibility on how it all comes together.
Backstage
For the operators & entrepreneurs
You built something real. We help you take it further. You know your business. You keep your playbook - we add the fuel, the network, and the pattern recognition of operators who've scaled in your world. No interference. Just the right support, at the right moment.
Our Portfolio
—
Available on request
Appic
Digital event platform connecting 1M+ festival fans.
Location
Utrecht (NL)
Borro
Every time a fan buys a drink at a festival or taps their wristband at a sport venue, Borro is the infrastructure making it happen.
Location
Brussels (BE)
Horecatouch
Runs the day-to-day operations of over 3,000 restaurants, bars, and cafés across Belgium.
Location
Zottegem (BE)
Innercrowd
Event promoters use Innercrowd to turn their fan base into a marketing engine.
Location
The Hague (NL)
Welcome to the magic
Join us in building the infrastructure behind the moments that matter most.
Your returns will find you - at places that make people happy.
Our ecosystem
Investment thesis
Portfolio
Brecht Vandenborre - Key GP
© 2026 Bluesnipe Experiences
•
A & A
Backing the companies behind the moments that matter.
An operator-led fund backing the technology stack - software, connected hardware, and services - of entertainment and hospitality in the Benelux.
The rise of ‘The Experience’ economy
“Nobody remembers what they bought. They remember how they felt.”
That concert, that dinner, that sports game - those are the moments people carry with them for life.
This is not a trend. It is a permanent shift in what people value.
Behind the festival, the restaurant, the venue - there are businesses quietly powering every step of the customer journey through technology & services. They grow fast, they profit from the rising experience economy, and AI is making them stronger by the day.
BlueSnipe Experiences has found a sweet spot in backing the most promising, high-growth players in the field, ranging from scale-ups to buyouts. Drawing on years of experience, a passion for the sector, and knowledge sharing with industry experts, BlueSnipe has developed a thesis built around the different customer journey stages within Entertainment and Hospitality.
Our ecosystem
Every great experience follows a journey.
Discover. Consider. Book. Arrive. Experience. Share. Return.
BlueSnipe takes positions across that value chain, backing the top performers at every step.
Discover
Consider
Book
Arrive
Experience
Share
Return
Entertainment
—
From audience discovery to on-site services to loyal fan engagement. We invest in the top performance companies providing the technology and services that power live events, festivals, sport venues, ...
Audience discovery
Ticketing & access
Cashless payments
Post-event CRM
Hospitality
—
From table reservation to professional ordering to kitchen and workforce management. We invest in the best-in-class players providing the technology and services elevating restaurants, bars and quick serving venues.
Reservations
Digital ordering
POS
Payment transactions
Kitchen management
Ecosystem leverage
Combined knowledge
Geographic overlap
Shared customers
Add-on sales
Common partnerships
€30M
Fund Size
Anchors: 5 seats
LP's: 20 seats
8-12
Portfolio Scope
4 active deals
2 closed, 2 signed
2+5
Team
2 General Partners – combined 30+ years of experience, 5 senior advisors
2
Regions
Belgium and
The Netherlands
Front Row
For investors
Your capital makes the world more fun. More connected. More alive. You'll feel it at a festival, taste it at a restaurant, share it in a crowd. That's what your investment does in the real world. And backstage, you get full visibility on how it all comes together.
Backstage
For the operators & entrepreneurs
You built something real. We help you take it further. You know your business. You keep your playbook - we add the fuel, the network, and the pattern recognition of operators who've scaled in your world. No interference. Just the right support, at the right moment.
Our Portfolio
—
Available on request
Appic
Digital event platform connecting 1M+ festival fans.
Location
Utrecht (NL)
Borro
Every time a fan buys a drink at a festival or taps their wristband at a sport venue, Borro is the infrastructure making it happen.
Location
Brussels (BE)
Horecatouch
Runs the day-to-day operations of over 3,000 restaurants, bars, and cafés across Belgium.
Location
Zottegem (BE)
Innercrowd
Event promoters use Innercrowd to turn their fan base into a marketing engine.
Location
The Hague (NL)
Welcome to the magic
Join us in building the infrastructure behind the moments that matter most.
Your returns will find you - at places that make people happy.
Our ecosystem
Investment thesis
Portfolio
Brecht Vandenborre - Key GP
© 2026 Bluesnipe Experiences
•
A & A
Backing the companies behind the moments that matter.
An operator-led fund backing the technology stack - software, connected hardware, and services - of entertainment and hospitality in the Benelux.
The rise of ‘The Experience’ economy
“Nobody remembers what they bought. They remember how they felt.”
That concert, that dinner, that sports game - those are the moments people carry with them for life.
This is not a trend. It is a permanent shift in what people value.
Behind the festival, the restaurant, the venue - there are businesses quietly powering every step of the customer journey through technology & services. They grow fast, they profit from the rising experience economy, and AI is making them stronger by the day.
BlueSnipe Experiences has found a sweet spot in backing the most promising, high-growth players in the field, ranging from scale-ups to buyouts. Drawing on years of experience, a passion for the sector, and knowledge sharing with industry experts, BlueSnipe has developed a thesis built around the different customer journey stages within Entertainment and Hospitality.
Our ecosystem
Every great experience follows a journey.
Discover. Consider. Book. Arrive. Experience. Share. Return.
BlueSnipe takes positions across that value chain, backing the top performers at every step.
Discover
Consider
Book
Arrive
Experience
Share
Return
Entertainment
—
From audience discovery to on-site services to loyal fan engagement. We invest in the top performance companies providing the technology and services that power live events, festivals, sport venues, ...
Audience discovery
Ticketing & access
Cashless payments
Post-event CRM
Hospitality
—
From table reservation to professional ordering to kitchen and workforce management. We invest in the best-in-class players providing the technology and services elevating restaurants, bars and quick serving venues.
Reservations
Digital ordering
POS
Payment transactions
Kitchen management
Ecosystem leverage
Combined knowledge
Geographic overlap
Shared customers
Add-on sales
Common partnerships
€30M
Fund Size
Anchors: 5 seats
LP's: 20 seats
8-12
Portfolio Scope
4 active deals
2 closed, 2 signed
2+5
Team
2 General Partners – combined 30+ years of experience, 5 senior advisors
2
Regions
Belgium and
The Netherlands
Front Row
For investors
Your capital makes the world more fun. More connected. More alive. You'll feel it at a festival, taste it at a restaurant, share it in a crowd. That's what your investment does in the real world. And backstage, you get full visibility on how it all comes together.
Backstage
For the operators & entrepreneurs
You built something real. We help you take it further. You know your business. You keep your playbook - we add the fuel, the network, and the pattern recognition of operators who've scaled in your world. No interference. Just the right support, at the right moment.
Our Portfolio
—
Available on request
Appic
Digital event platform connecting 1M+ festival fans.
Location
Utrecht (NL)
Borro
Every time a fan buys a drink at a festival or taps their wristband at a sport venue, Borro is the infrastructure making it happen.
Location
Brussels (BE)
Horecatouch
Runs the day-to-day operations of over 3,000 restaurants, bars, and cafés across Belgium.
Location
Zottegem (BE)
Innercrowd
Event promoters use Innercrowd to turn their fan base into a marketing engine.
Location
The Hague (NL)
Welcome to the magic
Join us in building the infrastructure behind the moments that matter most.
Your returns will find you - at places that make people happy.
Our ecosystem
Investment thesis
Portfolio
Brecht Vandenborre - Key GP
© 2026 Bluesnipe Experiences
•
A & A